Last Update June 2021 by Crystallace
One of the most common problems faced by new bloggers is how to get high-quality website traffic. I know that when I started out blogging, this was something that was constantly on my mind. Obviously, bloggers who’ve been in the business for a long time, would recommend getting started with SEO. But SEO takes time and a tedious amount of keyword research. So, you will need to find other ways to increase your website traffic in the meantime.
…and that’s what we’re going to talk about today…
Don’t get me wrong SEO is important, we just also need to have a plan B, C, D, E, …..you get what I’m saying. Here are….
My 12 best tips for getting high-quality website traffic to your new blog
1. Improve your blog writing skills
If you’re reading this you probably enjoy writing and you’re probably fairly good at, that’s why you became a blogger right? Right. But as bloggers we have to remember that ‘content is king,’ and it never hurts to keep working at our blog writing skills.
I wrote a blog post on the 20 Must-Have WordPress Plugins for Bloggers and on that list I talk about Rank Math. Rank Math is an amazing plug in that helps with not only optimization but the readability of your blog posts. In terms of readability, writing for the internet doesn’t require long paragraphs, sentences, or highfaluting words. Instead, your readers will favor a more conversational approach to your blog.
If you don’t have Rank Math yet, add it to your blog asap. You’re missing out!
2. Consider advertising on social media
Promoting your blog on Facebook, Instagram, and Twitter, as well as other social networks, is still a way to get traffic. If you do decide to splurge on ads, many of these platforms will allow you to further target audience based on specific search terms and demographics.
Social media offers a valuable advantage over pay-per-click ads. It allows you to target the exact customers you want to reach. The only downside is you really have to pay to play but that doesn’t mean you can’t achieve the results you want.
3. Reduce the loading time of your website
Aside from improving your blog writing skills, another tip to get [returning] high-quality website traffic, is to speed up the load time of your website. The last thing you want to do is get a visitor and then have them run away because your blog’s load time is too slow.
That other blog post that I mention earlier, 20 Must-Have WordPress Plugins for Bloggers, recommends WP Rocket. WP Rocket is another plugin that I use for my blog to help keep the loading time down. Images and video can really clog up your site and I love images on my blog post.
Bonus Tip: you can reduce the image size of your blog by using the tools mentioned here.
4. Optimize your website for mobile devices
We have all visited a website on our phone and that we have never been to again because it was a mess. Most blog traffic comes from a phone, especially when you are promoting your blog on social media. Don’t scare away your visitors by not having your blog prepared for that.
These days, a lot of WordPress themes already come mobile device optimized. these days offer this function already. In fact, here’s a list of free and paid WordPress themes that you can try. A responsive theme like the ones on this list, is equally good on all devices. So you won’t have to worry about your texts or images looking ugly on mobile phones.
5. Repurpose your content
A blog post can be repurposed in many ways. In fact, one of the most common ways to do it is by converting your blog post into a script, record a video and post it on YouTube. If you’re camera-shy, you can create Google slides, record the audio, and convert it into a video format. Here’s a step-by-step guide for your reference.
One day I am going to take my own advice, get over my camera-shyness and repurpose my blog posts in Facebook lives. One day.
6. Participate in share threads
There are Facebook groups out there that are made to help bloggers get high-quality website traffic through share threads. For example, Mondays will be for 50 Pinterest pin clicks. You would share a pin in the comments section and click through all pins of those who participated. Therefore, each of you will receive 50 page views within the day.
There will always be members who don’t and won’t reciprocate. So see to it that the Facebook group you belong to has an active admin and moderator to make sure everyone is doing their part. I have a Facebook group that does participation threads. You can join it here.
7. Create a Pinterest account
SEO for the web is one thing, Pinterest SEO is another. So while you’re waiting for Google to bless you with high-quality website traffic, try other platforms like Pinterest. If you need help on how to get started, I have written a review of a Pinterest course I’ve taken recently. This course was a game-changer for me. So make sure you don’t miss out on my review.
8. Create email campaigns
If you’ve been working on growing your email list from the get-go, you have greater chances of getting high-quality traffic to your website. In this post, I talk about Why Building an Email List from the Beginning is worth it for new bloggers.
For example, if you recently published a blog post about gift ideas for Valentine’s Day. Not only will that email drive traffic to your site, but there’s also a greater chance of earning affiliate commission from your product recommendations.
9. Writing Blog Posts To Improve Your SEO On Google
I already mentioned SEO tools earlier, but I’d like to give more emphasis to it because SEO is something that would benefit you in the long run. High-quality website traffic isn’t just a one-time thing. If you want to partner with ad networks like Monumetric or Media.net, you have to get consistent traffic every month. If you’re a blogger, SEO is your BFF.
By combining SEO and readability of your blog posts, you won’t be having a hard time ranking high on Google.
10. Promote Your Site On Social Networks
Another key tip to increase the number of unique visitors to your blog: use social networks effectively (Facebook, Twitter, Instagram, LinkedIn, etc.). We talked about this before but it was in the context of ads. Yes ads will get traffic to your blog but, consistent posting on social media will also get you traffic.
It may take longer but your visitor will come authentically and will be more likely to return. Favor the social media platform where your target audience lives. It won’t be the same for every blog. You can follow me on socials @heycrystallace , I follow back!
11. Improve The Technical Elements Of Your Website
Designing your blog can be fun or a headache depending on how tech savvy you are. Btw, Fiverr is a great place to find freelancers to help you with blog design or tech issues you may run into while working on your website. I have personally done that.
Another thing I always tell new bloggers who are trying to save on design, is that you can find AMAZING resources on Etsy. Yes, Etsy. You can find blog theme templates, social media templates, branding kits, Pinterest Pin templates, that you can customize to your blog by using Canva Pro. But be careful not to over do it.
Simple things like avoiding font styles that are too fancy and hard to read, animation, and using the right font size can be a huge difference. Remember, the goal is to keep your readers entertained, not distract them.
12. Collaborate with fellow bloggers in your niche
This is where Facebook groups come in. I love joining Facebook groups because I get to meet bloggers from around the world. Moreover, Facebook groups are the best places to find accountability partners, career opportunities, and collaborate with fellow bloggers.
One of the ways to take advantage of collabs is through roundup posts. This allows your blog to have an opportunity to reach a wider audience, thus getting high-quality website traffic.
Join my free Facebook group for bloggers, you can find community there.
As a new blogger, getting high-quality website traffic may take awhile. Some SEO experts say that there are blog posts that take up to 6 months (or more) to rank on Google. Be patient, and don’t be too hard on yourself.
Focus on your blogging goals and always remember your “Why”. This will keep you motivated at times when results are taking too long to achieve.
What your best strategy so far to increase your website traffic?
Other tips you can share with fellow bloggers?
Let me know in the comments.